Dr Zoltán VERES
Full Professor,
Head of Research Centre
Building “A” 1st floor Room 134
Phone: + 36 88 624-000/6309
e-mail: veres.zoltan@gtk.uni-pannon.hu
- Introduction to Marketing – BA
- International Marketing – BA/MA
- Marketing Management – MA, MBA, MSc
- Selected Chapters of Marketing Theory – Doctoral School
- MScEng Electrical Engineer
- MSc Engineer-economist
habil, PhD
- marketing services
- b2b marketing
- project marketing
- consumer preference research
- consumer satisfaction research
- quality management
- Since 1993: consultant, CONSACT Ltd., Budapest
- 1979-80 consultant, KOMPLEX, Iraq
- 1980-86 project manager, Institute of Energetics, Budapest
- 1981-83 project manager, Baghdad, Iraq
- 1985-86 consultant, Giannitsa, Drama, Greece
- 1987-90 project manager, Bouira, Oued-Djeir, Algeria
- Research project manager (Hungarian Scientific Research Fund):
- 2007 – 2010 Lifestyle-based segment research, University of Szeged
- 2010 – 2013 Competence-based risk management in project transactions, Budapest Business School
- 2015 – 2018 Preference-based consumer product choice behavior, University of Pannonia
- Since 1991: European Network for Project Marketing and Systems Selling,
- Since 1995: Hungarian Marketing Association
- Since 1996: Marketing Board, Hungarian Academy of Sciences
- Since 2004: Revista Internacional de Marketing Público y No Lucrativo, editorial board
- Since 2008: Academy of World Business, Marketing and Management Development, Perth (Australia), Advisory Board
- Since 2010: Journal of Global Strategic Management, Advisory Board and Review Committee
- Since 2010: Asian Journal of Business Research, Editorial Review Board
- Since 2011: Nepalese Academy of Management, Advisory Board
- Since 2014: Pannon Management Review, editor
- Since 2015: Вестник Красноярского государственного аграрного университета, Editorial Board
- Friday 12:00-13:00 (pre-negotiation by e-mail required)